These free nonprofit communications tips will help.
Nonprofit organizations are charged with solving some of the greatest issues in society, from climate change to mass incarceration, poverty, and hunger. Their good work is needed more than ever to fill the gap left by government funds and increasing need. The rise of corporate charitable giving and CSR programs present unprecedented opportunities for NPOs to create valuable alliances with private-sector businesses that align with their values and missions. Stakeholders and consumers expect the brands they support to demonstrate a genuine commitment to improving the lives of people and the health of the planet.
Nonprofits need to distinguish themselves to compete in the digital economy where peer-to-peer fundraising, crowdsourcing, and social media channels have become primary sources for donors and dollars. Effective messaging is the foundation of a communication strategy that seeks funding from multiple sources.
At Teak, we teach the art of Fearless Communications, which is at once honest, graceful, diplomatic, bottom-line oriented, direct and savvy. Our brand messaging methodology is informed by more than two decades of helping NPOs increase recognition and revenue.
