Each fall and early winter, hundreds of cold-stunned sea turtles wash up on the beaches of Cape Cod. Because of the rapidly changing water temperature and wind pattern, many turtles…
The start of a new year is always a time for reflection and strategic planning. For communication professionals at nonprofits and socially responsible organizations, January presents a golden opportunity to…
It is tempting to look around at the uncertainty and change in the world and feel down about what is happening now and concerned about what might happen in the…
The time has come again for marketers and chronically online social media users to predict trends for the year to come. I don’t have to explain the importance of staying…
“Generative AI supercharges the most valuable thing in the organization – the brains and abilities of your people.” – Connor Grennan, CEO and Cofounder of AI Mindset. Nonprofit professionals already…
Nonprofit fundraising events, known for both rubber chicken dinners and an opportunity to bring out the tux, are changing in our post-pandemic world. Local nonprofit experts, Annie Garmey, Chief Development…
Effective writing isn’t just about what you say, it’s about how easily audiences can comprehend it. To connect with the intended audience, the message should be clear, engaging and relevant….
As my Teak Media colleagues and I came to grips with this week’s election results, our attention focused on what the incoming administration might mean to many of the organizations…
One of the most common questions that we get as PR practitioners is, “How can we show the impact that PR has had on our business?” It’s a straightforward question…
Corporations often stay out of politics out of fear of alienating part of their audience. But sometimes they don’t have a choice. McDonald’s, one of the biggest fast food restaurant…