Being informed is important, but with so much news out there, and so much of it negative, it is hard to find the time and mental bandwidth to keep up…
Read More
The rising influence of social media, digital advertising, and influencer marketing make it easy to question the relevance of traditional media. However, Bloomberg’s recent article, “The Man Who Made Nike…
Generation Z is getting a lot of attention this election cycle. More than 40 million eligible young people, ages 18-27, are eligible to vote in November. The 2022 midterm election…
Our world is inundated with news. With a 24/7 news cycle, easy access to online outlets and social media, and even push notifications alerting us to major breaking news, it…
Even someone with the best, squeaky-clean public image can experience a situation that suddenly puts their reputation in jeopardy. The number one men’s tennis player in the world, Jannik Sinner,…
One thing that goes hand in hand with our work with nonprofits is constantly paying attention to the legislative cycle in Massachusetts and beyond. These organizations need more funding and…
Traditional news consumption is being disrupted by influencers who bring a new, often more engaging, perspective. The Democratic National Convention (DNC) hosted and credentialed more than 200 content creators and…
In a strategic move, Vice President and Democratic Presidential nominee Kamala Harris recently selected Minnesota Governor Tim Walz as her running mate and captured countless headlines. Whether in politics or…
In this tumultuous election, word choice is everything. You may have noticed how the single use of the word “weird” when Democratic nod for Vice President Minnesota Governor Tim Walz…
The Olympics are one of the largest world sporting events. Last Friday, the 2024 Paris Olympics kicked off with an opening ceremony to start the Summer Games. Nearly 29 million…
