Each November, consumers across the country are bombarded with advertisements announcing the hottest new Black Friday and Cyber Monday deals. Last year, Americans spent more than $658 billion on retail...
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Television can be a fickle business driven by the ever changing appetite of the audience. A show or personality that is a hit one year, can become tired and unpopular...
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Earlier this month, I had the pleasure of speaking to juniors and seniors at Boston College, my alma mater about the importance of networking as they jump-start their careers. What...
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In the last three months, our country has felt the devastating effects of three of the strongest hurricanes with record-breaking flooding and power outages, one of the biggest wildfires and...
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Breast Cancer Awareness Month and October go hand in hand. As the leaves begin to change so do the colors of football player’s socks, kitchen blenders, and hardware toolkits- all...
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Welcome to Boston Kyrie Irving, We’re so happy you are here. However as both a Boston sports fan and a PR professional, I can admit Boston doesn’t have the best...
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Last week, I was one of 21,000 attendees at INBOUND 2017, an inbound marketing conference in Boston hosted by HubSpot. Here are three important themes that continued throughout the conference:...
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Last Friday marked the first official day of fall. Noticeably absent this week are marketing campaigns to launch autumnal consumer bliss. Sorry Charlie Brown but the great pumpkin isn’t coming....
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Media training – whether conducted by an internal communications team or an external PR agency like Teak – can have a quick return on investment for your company. A positive,...
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On August 24th, Taylor Swift's explosive new single “Look What You Made Me Do”, off her upcoming “Reputation” album broke the internet. The single’s music video was released at the...
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